You paid for a website. Maybe you chose a great design and clean layout. But is it actually working for you? A site that just sits online isn’t earning its keep. This is where Search Engine Optimisation (SEO) turns a passive brochure into an active lead-generator.
A digital business card is useful—you can share a link in your email signature or on social profiles. But to bring in new customers, your site must show up where people are searching and answer their questions clearly enough to win the click and the enquiry.
Imagine you run a furniture shop in Witbank. When someone searches “furniture shop Witbank,” your site should appear with a clear page title, a convincing description, and a page that loads quickly on a phone. That is SEO at work—matching the search, answering the need, earning the click.
At IDS Hosting, we’ve partnered with MarketGoo to offer an SEO product for entry- to medium-level needs. It analyses your site and gives you a relevant report on your website status plus a clear roadmap for better ranking. As your site improves, the guidance updates—so you always know what to do next.